AURG Design

  A product design is your first source of communication with your potential customers. It is the first thing that they notice about your product before actually using it. A good design makes the difference between a successful sale and an unsuccessful one.  Although, there are various ways in which brands can build a strong name for themselves, and one of these is augmenting their brand identity design . By investing in this approach, the businesses can create compelling and unique products that drive customer attention and loyalty. Undoubtedly, product design and packaging have a huge impact on the customer's overall brand experience, which helps to make stuff easy for all. It is thus important to maintain brand consistency in your marketing plans. Even if you wish to redesign a campaign, make sure that it is consistent with your brand identity and ethos. This concept must be adhered to in a logo, typography, design, and construction. It would help if you had a good de...

The food industry is one of the highest-ranked in terms of consumer spending. In 2021, the food revenue per person has been projected at $ 1,067.28 across the globe. It means that food is one item on the shelf that attracts the attention of consumers. But, with multiple options available on the same shelf, how can your brand stand out? By investing in the perfect food packaging design , a certain competitive edge can surely be built in. While you need to ensure the taste, flavor, and nutritional values are in perfect order, the item's packaging should never be ignored. The packaging needs to be: ·          In line with the brand identity and depict the same personality ·          The packaging should be consistent with the brand colours, designs, and patterns. ·          The textual matter or the images used on the packaging should be synchronized with the br...